32 pre-seed ecommerce investors
We list 32 pre-seed ecommerce investors as of November 2026: 28 have an SEC filing on file and 4 were checked on the firm's own website or an official register, and the list was last checked on 7 Nov 2026. The states with the most are Massachusetts (5), California (5) and New York (4).
Top 5 pre-seed ecommerce investors, ranked by recent fund activity
Among firms with a published profile and a dated fund or deal in the last 24 months. The rule: Activity score out of 100: recency of the latest fund filing or dated deal (35: full marks within 3 months, then stepping down at 6, 12 and 24 months), share of the observed portfolio in this sector (25; half of that when the sector is stated only), stage focus (15: all of it when pre-seed is the only stage the firm states, split evenly when it states more), size of the fund on file on a log scale (15) and completeness of the public record (10). Stage focus is our research, not an SEC figure. It is a measure of activity and fit, not of quality or returns. The same rule orders the whole list; it is repeated in the method box.
Grit Capital Partners
Type: VC firm · HQ: Mount Washington, MD · Stages: Pre-seed, Seed · Focus: Ecommerce, Media, AI, Fintech · Latest activity: New deal, Aug 2026 · Fund size on file: $10M (SEC Form D, 2025)
Dated new deal in Aug 2026; $10M fund on file (SEC Form D, 2025); states ecommerce as a focus; backs pre-seed, seed; 8 named decision-makers on file.
Oui Capital
Type: VC firm · HQ: Millbury, MA · Stages: Pre-seed, Seed · Focus: Ecommerce, Fintech, B2B, Mobility · Latest activity: Portfolio news, Sep 2026 · Fund size on file: $9M (SEC Form D, 2022)
Portfolio news dated Sep 2026; $9M fund on file (SEC Form D, 2022); states ecommerce as a focus; backs pre-seed, seed; 7 named decision-makers on file.
Blue Impact
Type: VC firm · HQ: Boca Raton, FL · Stages: Pre-seed, Seed · Focus: Ecommerce, Logistics, AI, Industrial Tech · Latest activity: New fund, Oct 2026 · Fund size on file: $6M (SEC Form D, 2024)
Latest fund filing dated Oct 2026; $6M fund on file (SEC Form D, 2024); states ecommerce as a focus; backs pre-seed, seed; 6 named decision-makers on file.
Sugar Capital
Type: VC firm · HQ: Sonoma, CA · Stages: Pre-seed, Seed · Focus: Ecommerce, Consumer · Latest activity: New fund, Jul 2026 · Fund size on file: $100M (SEC Form D, 2022)
Latest fund filing dated Jul 2026; $100M fund on file (SEC Form D, 2022); states ecommerce as a focus; backs pre-seed, seed; 4 named decision-makers on file.
Founder Collective
Type: VC firm · HQ: Cambridge, MA · Stages: Pre-seed, Seed · Focus: Ecommerce, AI, Healthtech, Generalist · Latest activity: New deal, Jul 2026 · Fund size on file: $95M (SEC Form D, 2023)
Dated new deal in Jul 2026; $95M fund on file (SEC Form D, 2023); states ecommerce as a focus; backs pre-seed, seed; 8 named decision-makers on file.
First 16 of 32 pre-seed ecommerce investors
| Investor | Type | HQ | Stagesour research | Focusour research | Latest fund or deal | Fund sizeas filed or stated | Checked | Contacts |
|---|---|---|---|---|---|---|---|---|
| Grit Capital Partners | VC firm | Mount Washington, MD | Pre-seed, Seed | Ecommerce, Media, AI, Fintech | New deal, Aug 2026 | $10M (SEC Form D, 2025) | 5 Nov 2026 | 8 names, firm email · Unlock |
| Oui Capital | VC firm | Millbury, MA | Pre-seed, Seed | Ecommerce, Fintech, B2B, Mobility | Portfolio news, Sep 2026 | $9M (SEC Form D, 2022) | 5 Nov 2026 | 7 names · Unlock |
| Blue Impact | VC firm | Boca Raton, FL | Pre-seed, Seed | Ecommerce, Logistics, AI, Industrial Tech | New fund, Oct 2026 | $6M (SEC Form D, 2024) | 4 Nov 2026 | 6 names · Unlock |
| Sugar Capital | VC firm | Sonoma, CA | Pre-seed, Seed | Ecommerce, Consumer | New fund, Jul 2026 | $100M (SEC Form D, 2022) | 4 Nov 2026 | 4 names · Unlock |
| Founder Collective | VC firm | Cambridge, MA | Pre-seed, Seed | Ecommerce, AI, Healthtech, Generalist | New deal, Jul 2026 | $95M (SEC Form D, 2023) | 5 Nov 2026 | 8 names, firm email · Unlock |
| Newtopia Investments | VC firm | United States | Pre-seed, Seed | Ecommerce, AI, Fintech, Healthtech | New fund, Jul 2026 | $75M (SEC Form D, 2026) | 4 Nov 2026 | 8 names, firm email · Unlock |
| Equal Opportunity Ventures | VC firm | Cambridge, MA | Pre-seed | Ecommerce, Healthtech, Fintech, Food and Beverage | New deal, Apr 2026 | $152M (SEC Form ADV) | 5 Nov 2026 | 8 names · Unlock |
| Capital F | VC firm | Mill Valley, CA | Pre-seed, Seed | Ecommerce, AI, Healthtech, Climate Tech | New fund, Jul 2026 | $17M (SEC Form D, 2024) | 4 Nov 2026 | 2 names, firm email · Unlock |
| Capitalize VC | VC firm | Chicago, IL | Pre-seed, Seed | Ecommerce, Marketing Tech, AI, Media | Portfolio news, Jun 2026 | $10M (SEC Form D, 2021) | 5 Nov 2026 | 1 name, firm email · Unlock |
| TLCOM | VC firm | London, United Kingdom | Pre-seed, Seed, Series A, Series B, Growth | Ecommerce, Fintech, Agritech, Edtech | Portfolio news, Oct 2026 | 5 Nov 2026 | 8 names, firm email · Unlock | |
| Vinyl | VC firm | Boston, MA | Pre-seed | Ecommerce | New fund, Feb 2026 | $27M (SEC Form D, 2024) | 4 Nov 2026 | 5 names · Unlock |
| Corazon Capital | VC firm | Chicago, IL | Pre-seed, Seed, Series A | Ecommerce, Healthtech, AI, Edtech | New fund, Mar 2026 | $101M (SEC Form D, 2021) | 4 Nov 2026 | 7 names, firm email · Unlock |
| FJ Labs | VC firm | New York, NY | Pre-seed, Seed, Series A, Series B, Growth | Ecommerce, AI, Fintech, Energy | New fund, Mar 2026 | $122M (SEC Form D, 2021) | 4 Nov 2026 | 8 names · Unlock |
| RTP Global | VC firm | United States (London office) | Pre-seed, Seed, Series A | Ecommerce, AI, Robotics, Healthtech | Portfolio news, Nov 2025 | $1.4B (SEC Form ADV) | 5 Nov 2026 | 8 names, firm email · Unlock |
| XRC Ventures | VC firm | Aiken, SC | Pre-seed, Seed, Series A | Ecommerce, AI, Healthtech, Logistics | New fund, Dec 2025 | $10M (SEC Form D, 2021) | 4 Nov 2026 | 5 names, firm email · Unlock |
| Kyber Knight | VC firm | San Francisco, CA | Pre-seed, Seed | Ecommerce, AI, Marketplace, Proptech | New fund, Oct 2025 | $120M (SEC Form D, 2025) | 4 Nov 2026 | 4 names, firm email · Unlock |
You are seeing 16 of 32. The full list adds 16 more investors and 176 named decision-makers.
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How these 32 break down
By region
| Region | On this list | Share |
|---|---|---|
| United States | 27 | 84% |
| United Kingdom | 3 | 9% |
| Europe | 2 | 6% |
By US state
| US state | On this list | Share |
|---|---|---|
| Massachusetts | 5 | 16% |
| California | 5 | 16% |
| New York | 4 | 12% |
| Florida | 2 | 6% |
| Illinois | 2 | 6% |
By type
| Type | On this list | Share |
|---|---|---|
| VC firm | 29 | 91% |
| Government or university fund | 1 | 3% |
| Accelerator | 1 | 3% |
| Angel network | 1 | 3% |
Method and limits
- Source
- 28 of the 32 rows carry an SEC filing (Form D or Form ADV). All 32 have a website we checked. Filing date and fund size are SEC data where a filing exists. Stage, sector and check size are our research.
- Inclusion rule
- Organizations that back startups. Individuals, buyout funds and firms we found to be inactive are left out. Sector: the firm states ecommerce as a focus on its own site, or we observed it in the firm's portfolio. Stage: the firm states that it invests at pre-seed.
- Order
- Firms with a published profile come first. Activity score out of 100: recency of the latest fund filing or dated deal (35: full marks within 3 months, then stepping down at 6, 12 and 24 months), share of the observed portfolio in this sector (25; half of that when the sector is stated only), stage focus (15: all of it when pre-seed is the only stage the firm states, split evenly when it states more), size of the fund on file on a log scale (15) and completeness of the public record (10). Stage focus is our research, not an SEC figure. It is a measure of activity and fit, not of quality or returns.
- Last refreshed
- November 2026. Rows on this list were checked between 4 Nov 2026 and 7 Nov 2026.
- Fill rates
- Of 32 rows: stage 32, sector 32, fund size 28, website 32. In the paid file: named decision-makers on 31 rows, firm email on 14, LinkedIn page on 20, check size on 4.
- Corrections
- Email [email protected] or use the update form. We act within 5 working days.
Questions
How many pre-seed ecommerce investors are there?
We list 32 as of November 2026. 17 of the 32 have a fund filing or a dated deal in the last 12 months.
Which pre-seed ecommerce investors raised a new fund in the last 12 months?
10 of the 32 have a fund filing dated in the last 12 months. The most recent on this list are Blue Impact (Oct 2026), Sugar Capital (Jul 2026) and Newtopia Investments (Jul 2026).
What is the typical fund size of pre-seed ecommerce investors?
The median fund size on file for this list is $40M, across the 23 firms with a size on an SEC Form D. The fund on file is each firm's main fund, which is not always its newest. The other 9 do not disclose a size there.
How do I contact pre-seed ecommerce investors?
The paid file holds 176 named decision-makers across 31 of these 32 and a firm email for 14. We publish the address a firm lists itself, never a personal email. Each free row links to a profile with the firm's website.
Where does the data on pre-seed ecommerce investors come from?
28 of the 32 rows have an SEC filing on file (Form D or Form ADV) and 4 were checked on the firm's own website or an official register. Filing date and fund size come from the filing. Stage, sector and check size are our research. Rows on this list were last checked on 7 Nov 2026 at the latest. The whole file is re-verified twice a year.
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