17 CPG investors in the San Francisco Bay Area
We list 17 CPG investors in the San Francisco Bay Area as of November 2026: each has an SEC filing on file, and the list was last checked on 6 Nov 2026. The cities with the most head offices on this list are San Francisco (7), Palo Alto (6) and Menlo Park (2).
Top 5 CPG investors in the San Francisco Bay Area, ranked by recent fund activity
Among firms with a published profile and a dated fund or deal in the last 24 months. The rule: Activity score out of 100: recency of the latest fund filing or dated deal (35: full marks within 3 months, then stepping down at 6, 12 and 24 months), share of the observed portfolio in this sector (25; half of that when the sector is stated only), stated focus on the US (15: full marks when the firm names the US as where it invests, half when it says global), size of the fund on file on a log scale (15) and completeness of the public record (10). Regional focus is our research, not an SEC figure. It is a measure of activity and fit, not of quality or returns. The same rule orders the whole list; it is repeated in the method box.
Lockstep Partners
Type: VC firm · HQ: Palo Alto, CA · Stages: Seed · Focus: CPG, Cybersecurity, Marketing Tech, AI · Latest activity: New fund, Apr 2026 · Fund size on file: $13M (SEC Form D, 2025)
Latest fund filing dated Apr 2026; $13M fund on file (SEC Form D, 2025); 43% of its observed portfolio is consumer products and CPG; names the US as where it invests; 3 named decision-makers on file.
Nexus Ventures
Type: Corporate VC · HQ: Menlo Park, CA · Stages: Seed · Focus: CPG, AI, Ecommerce, Data · Latest activity: New deal, Dec 2025 · Fund size on file: $700M (SEC Form D, 2023)
Dated new deal in Dec 2025; $700M fund on file (SEC Form D, 2023); 25% of its observed portfolio is consumer products and CPG; 2 named decision-makers on file.
UpHonest Capital
Type: VC firm · HQ: Palo Alto, CA · Stages: Seed, Series A · Focus: CPG, AI, Healthtech, Generalist · Latest activity: Portfolio news, Oct 2025 · Private fund assets: $226M (SEC Form ADV)
Portfolio news dated Oct 2025; $226M on file (SEC Form ADV); 16% of its observed portfolio is consumer products and CPG; names the US as where it invests.
Cheyenne Ventures
Type: VC firm · HQ: Woodside, CA · Stages: Growth · Focus: CPG, AI, Cybersecurity, Food and Beverage · Latest activity: New deal, May 2026 · Fund size on file: $5M (SEC Form D, 2025)
Dated new deal in May 2026; $5M fund on file (SEC Form D, 2025); 21% of its observed portfolio is consumer products and CPG; 6 named decision-makers on file.
Vibe Capital
Type: VC firm · HQ: San Francisco, CA · Stages: Seed · Focus: CPG, AI, Fintech, Edtech · Latest activity: New fund, Apr 2025
Latest fund filing dated Apr 2025; 25% of its observed portfolio is consumer products and CPG; names the US as where it invests; 3 named decision-makers on file.
First 10 of 17 CPG investors in the San Francisco Bay Area
| Investor | Type | HQ | Stagesour research | Focusour research | Latest fund or deal | Fund sizeas filed or stated | Checked | Contacts |
|---|---|---|---|---|---|---|---|---|
| Lockstep Partners | VC firm | Palo Alto, CA | Seed | CPG, Cybersecurity, Marketing Tech, AI | New fund, Apr 2026 | $13M (SEC Form D, 2025) | 4 Nov 2026 | 3 names · Unlock |
| IgniteXL Ventures | VC firm | Palo Alto, CA | Pre-seed, Seed | CPG, Logistics, Consumer, Healthtech | New fund, Mar 2024 | $20M (SEC Form D, 2021) | 5 Nov 2026 | 2 names, firm email · Unlock |
| Nexus Ventures | Corporate VC | Menlo Park, CA | Seed | CPG, AI, Ecommerce, Data | New deal, Dec 2025 | $700M (SEC Form D, 2023) | 4 Nov 2026 | 2 names · Unlock |
| UpHonest Capital | VC firm | Palo Alto, CA | Seed, Series A | CPG, AI, Healthtech, Generalist | Portfolio news, Oct 2025 | $226M (SEC Form ADV) | 5 Nov 2026 | LinkedIn page · Unlock |
| Cheyenne Ventures | VC firm | Woodside, CA | Growth | CPG, AI, Cybersecurity, Food and Beverage | New deal, May 2026 | $5M (SEC Form D, 2025) | 4 Nov 2026 | 6 names · Unlock |
| Woori Venture Partners US | VC firm | Palo Alto, CA | Any stage | CPG, Healthtech, Energy | $509M (SEC Form ADV) | 5 Nov 2026 | firm email · Unlock | |
| Pacific Community Management | VC firm | San Francisco, CA | Growth | CPG, Food and Beverage, Healthtech, Consumer | $40M (SEC Form ADV) | 5 Nov 2026 | 1 name · Unlock | |
| Vibe Capital | VC firm | San Francisco, CA | Seed | CPG, AI, Fintech, Edtech | New fund, Apr 2025 | 5 Nov 2026 | 3 names · Unlock | |
| Good Friends | VC firm | San Francisco, CA | Seed | CPG, AI, Healthtech, Fintech | New fund, Jan 2025 | $153M (SEC Form ADV) | 5 Nov 2026 | 4 names · Unlock |
| SparkLabs Ventures | VC firm | Palo Alto, CA | Series A | CPG, AI, Media, SaaS | $18M (SEC Form ADV) | 5 Nov 2026 | firm email · Unlock |
You are seeing 10 of 17. The full list adds 7 more investors and 46 named decision-makers.
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How these 17 break down
By city
| City | On this list | Share |
|---|---|---|
| San Francisco | 7 | 41% |
| Palo Alto | 6 | 35% |
| Menlo Park | 2 | 12% |
By stage
| Stage | On this list | Share |
|---|---|---|
| Pre-Seed | 4 | 24% |
| Seed | 11 | 65% |
| Series A | 5 | 29% |
| Series B | 2 | 12% |
| Growth | 4 | 24% |
Stage is our research. A firm can back more than one stage.
By type
| Type | On this list | Share |
|---|---|---|
| VC firm | 16 | 94% |
| Corporate VC | 1 | 6% |
Method and limits
- Source
- All 17 rows carry an SEC filing (Form D or Form ADV). All 17 have a website we checked. Filing date and fund size are SEC data where a filing exists. Stage, sector and check size are our research.
- Inclusion rule
- Organizations that back startups. Individuals, buyout funds and firms we found to be inactive are left out. Sector: the firm states consumer products and CPG as a focus on its own site, or we observed it in the firm's portfolio. Place: head office in the San Francisco Bay Area, matched on city and state.
- Order
- Firms with a published profile come first. Activity score out of 100: recency of the latest fund filing or dated deal (35: full marks within 3 months, then stepping down at 6, 12 and 24 months), share of the observed portfolio in this sector (25; half of that when the sector is stated only), stated focus on the US (15: full marks when the firm names the US as where it invests, half when it says global), size of the fund on file on a log scale (15) and completeness of the public record (10). Regional focus is our research, not an SEC figure. It is a measure of activity and fit, not of quality or returns.
- Last refreshed
- November 2026. Rows on this list were checked between 4 Nov 2026 and 6 Nov 2026.
- Fill rates
- Of 17 rows: stage 15, sector 17, fund size 13, website 17. In the paid file: named decision-makers on 13 rows, firm email on 5, LinkedIn page on 5, check size on 1.
- Corrections
- Email [email protected] or use the update form. We act within 5 working days.
Questions
How many CPG investors in the San Francisco Bay Area are there?
We list 17 as of November 2026. 4 of the 17 have a fund filing or a dated deal in the last 12 months. The cities with the most are San Francisco (7), Palo Alto (6) and Menlo Park (2).
Which CPG investors in the San Francisco Bay Area raised a new fund in the last 12 months?
2 of the 17 have a fund filing dated in the last 12 months: Lockstep Partners (Apr 2026) and Lucas Venture (Feb 2026). 4 of the 17 have a fund filing or a dated deal in that time.
What is the typical fund size of CPG investors in the San Francisco Bay Area?
The median fund size on file for this list is $35M, across the 8 firms with a size on an SEC Form D. The fund on file is each firm's main fund, which is not always its newest. The other 9 do not disclose a size there.
How do I contact CPG investors in the San Francisco Bay Area?
The paid file holds 46 named decision-makers across 13 of these 17 and a firm email for 5. We publish the address a firm lists itself, never a personal email. Each free row links to a profile with the firm's website.
Where does the data on CPG investors in the San Francisco Bay Area come from?
All 17 rows have an SEC filing on file (Form D or Form ADV). Filing date and fund size come from the filing. Stage, sector and check size are our research. Rows on this list were last checked on 6 Nov 2026 at the latest. The whole file is re-verified twice a year.
Broader lists
CPG venture capital firms in the US (130)Venture capital firms in the San Francisco Bay Area (768)Venture capital firms in California (1,038)
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